POV: Creator Economy | Bia Granja | Substack

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[What The Feed] YouTube Is TV. TikTok Is TV. Netflix wants to be Youtube. And social changed the way movies are made!

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Recent posts

The global Creator Economy has entered a new phase

8 things I learned at 1 Billion Followers Summit in Dubai and why the Creator Economy is moving beyond the US

Jan 19 • Bia Granja

The Format Era: this is how creators (and brands) grow now

+ 8 cool formats I'm loving rn

Dec 8, 2025 • Bia Granja

Communities are the new algorithm

How creators build participation loops that beat the algorithm

Nov 20, 2025 • Bia Granja

Why having no followers is cool now

Part 4/4: Creator culture is changing… for the better.

Nov 13, 2025 • Bia Granja

The Creator Company Simulator is here!

Part 3/4: How creators are becoming companies and why this changes everything

Nov 4, 2025 • Bia Granja

What is the Ownership Economy and why every creator should pay attention to it!

Part 2/4: The Ownership Economy and why creators can’t live on “Sugar Brands” forever

Oct 9, 2025 • Bia Granja

Views are the most misleading metric online!

Part 1/4: The Meaning Economy and why views don’t pay the bills anymore.

Sep 25, 2025 • Bia Granja

Mental Feed #5 - 😮 100 clips a day?! WTF

+ PLUS: new cool content formats and brand series I'm digging

Sep 14, 2025 • Bia Granja

Mental Feed

Mental Feed #5 - 😮 100 clips a day?! WTF

+ PLUS: new cool content formats and brand series I'm digging

Sep 14, 2025 • Bia Granja

Mental Feed # 4 - Netflix da IA, a TV do MidJourney e rede social só de IA

The Netflix of AI, Midjourney’s TV, and the new AI social media

Aug 2, 2025 • Bia Granja

Mental Feed #3 - Life beyond the algorithm

Getting views but not going viral? Making money but not millions? Welcome to the Creator Middle Class. Avi Gandhi’s got your back!

Jan 30, 2025 • Bia Granja

POV: Creator Economy

POV: Creator Economy

A bilingual POV on internet culture and the worldwide Creator Economy

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